The holiday season is fast approaching, and for mobile gaming studios it’s make or break time. How can you earn one of the coveted spots in Apple Store’s Top 10 list without exhausting your marketing budget? Below are five steps to help you develop an effective strategy for getting your mobile game apps noticed by consumers this holiday season. Read More
Shoppers in the United States are increasingly going mobile in large numbers as they utilise the latest mobile technologies. These mobile consumers of goods and services – with the most connected and active of them now dubbed ‘mobile shopping warriors’ – will account for 28 percent of the $447 billion expected to be spent by American consumers in the coming holiday season.