Which database to use and system/db administration by layman [closed]

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http://serverfault.com – So my friend and I got briliant ;) idea for a business. Since it is not predictable whether it will work out or not, we decided to keep cost as low as possible to start with, in particular not to hire anyone. If it will work out as expected it will generate enough profit to hire professionals in few months. But for the first few months we'll be doing everything by ourselfs. He's a business/finance major, and I'm a software developer, so obviously I have to take care of IT :) It will be a webapp, written in python/django. My questions regarding this project: 1) What database should I choose? (HowTos)