Universal tries to breathe life into Blu-ray via Facebook App

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http://www.downloadsquad.com – Filed under: Internet, Social Software Good news everyone! You can now win some (admittedly pretty bad) movies on Blu-ray disc courtesy of Universal. All you have to is become their fan on Facebook and install an app. Yes, like all sweepstake give-aways it costs nothing but a small slice of your soul to enter. But that's a small price to pay: this could finally be your chance to blow the dust of your Blu-ray player and see what all the high-definition fuss is about! And if you don't have a Blu-ray player (i.e. if you don't own a PlayStation 3)... well... er... at least you can enjoy the various news and updates pumped out onto your wall by Universal! Seriously, this is where marketing and sales is heading. It's the same pattern every time: proof of concept, games, mainstream. With Facebook games like FarmVille reaching maturity, it's now time for the big boys to come strutting in. Of course, as consumers, we ultimately win -- you might just have to sift through a lot of shit in the process. What's new? Incidentally, while we're on the topic, did you know that we have a page on Facebook? Unlike other blogs with fan pages, we don't just repeat the same news on our fan page: we use it to share other links and goodies that don't quite fit this site! Oh, and you can see our ugly faces there too (but Lee's not up there yet, because he says he needs to lose weight first, or something...)Universal tries to breathe life into Blu-ray via Facebook App originally appeared on Download Squad on Fri, 08 Jan 2010 04:00:00 EST. Please see our terms for use of feeds.Read | Permalink | Email this | Comments (General)