Ubuntu / vsftpd Default folder/file permissions

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http://askubuntu.com – I am running Ubuntu Server 12.10 and I just installed vsftpd ftp server and I have configured it for proper permissions for access to var/www/$USER The issue im facing is trying to find how to set the default folder and file permissions. Folders: 755 Currently set to 777 Files: 644 Currently set to 600 I have read all kinds of articles on the net and no one seems to agree on where to set these variables or gives any sample code to work from. I thank you for any assistance you can provide (HowTos)