1

Twitter Now Lets Its Self-Service Advertisers Access Advanced Campaign Tools, Target Based On Interests, Device Or Sex

view story
linux-howto

http://techcrunch.com – Twitter wants brands to be able to target their ads effectively, otherwise why would you spend money to spray and pray your message to every single person on the network? Since the micro networking site can trap a lot of information about you based on who you follow and what types of posts you interact with, it only makes sense that these would become targeting options for advertising purposes. Today, the company announced a few new ways that its self-serve advertisers can target users to advertise to, two new ways based off of interests and by device. For example, if you are promoting a new i (IT news)