Thoughtful.org Launches To Connect Brands And Celebrities To Shake Up Social Good

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http://techcrunch.com – Here’s the deal, I have some experience in the realm of trying to gather a bunch of folks around a cause to make an actual difference in the world for others. Over the past few years, I’ve seen quite a few “campaigns” shake up things on Twitter and Facebook that blew my mind, when it comes to raising money or awareness around important causes. Today, a new service called Thoughtful.org has launched and I find it to be quite brilliant. Its founder, Derek Rey, has some experience matching brands up with celebrities from his previous startup, Ad.ly. I wasn’t really a (IT news)