In-Text Commerce Startup Cemmerce Raises Another $500K

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http://techcrunch.com – Cemmerce, an Israeli startup helping publishers monetize through affiliate linking, has raised $500,000 in new funding. The round comes from digital holding company Navitrio. The firm, which also offers its portfolio companies office space and administrative services, previously invested $500,000 in Cemmerce last year. Navitrio co-founder Dror Liwer is also co-founder and CEO at Cemmerce. Cemmerce pitches itself as a new way for publishers to monetize their content. You just add a few lines of code to your site, or install one of Cemmerce’s plug-ins for WordPress, Blogger, or Tumblr. The (IT news)