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So What If You Have Big Data? Without Data-Driven Processes And Products, It’s Useless

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http://techcrunch.com – Editor’s note: John De Goes is co-founder and CEO of Precog, an analytics platform for developers. Follow him on Twitter @jdegoes. These days, you don’t have to look hard to find big data. Even a little startup can produce gigabytes a day, and a company the size of Instagram can easily generate 500 terabytes a day. If you’re like many companies I talk to, you’re sitting atop an ever-growing mountain of data, scratching your head and wondering, “Okay, I’ve got big data. Now what do I do?” You don’t win gold medals just for having data. The real winners are those like Am (IT news)