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Salesforce Confirms Chatterbox, Its Own Cloud Storage Answer To Box (And Dropbox)

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http://techcrunch.com – Last week during TC Disrupt Salesforce’s CEO Marc Benioff referred to how the company was planning a Box-style competitor called Chatterbox. Today, the company has officially announced it. It is name-dropping Dropbox in its promotional description, calling it “The Dropbox for the Enterprise”, as part of its bigger push into cloud services and “consumerizing” enterprise IT. The company is releasing the news in a raft of announcements to coincide with its Dreamforce conference. Other news includes a new identity management service, a new social marketing cloud (with (IT news)

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Submitted by linuxgeek on 09/19/2012

Stories similar to Salesforce Confirms Chatterbox, Its Own Cloud Storage Answer To Box (And Dropbox)

Salesforce.com will announce new features for its “Facebook for enterprise” service Chatter this week at its annual Dreamforce conference. CEO Marc Benioff already revealed during his TechCrunch Disrupt fireside chat that the company is adding Box/Dropbox style file sharing system called ChatterBox.

Salesforce.com is setting up the next big battle in the market with a new service they are calling Facebook style identity for the enterprise. The new service, which Marc Benioff first discussed on stage at Disrupt San Francisco 2012, is being called a single, social, trusted identity in the cloud across all enterprise apps. The next big battle in the enterprise will center on identity.

At TechCrunch Disrupt today, Salesforce CEO and founder Marc Benioff revealed the SaaS company’s next product—file storage. We don’t know much more, but the new product will be announced next week at Salesforce’s conference, Dreamforce. Clearly, a file sharing product would compete against the likes of Box and a number of others.

At TechCrunch Disrupt SF today, Mike Arrington talked to Salesforce.com CEO Marc Benioff about the future going forward for Salesforce, and how the company is taking on Asana, Box and Okta, and why the company didn’t end up buying Yammer.

At Salesforce’s annual conference, Dreamforce, the company announced a number of new improvements to its Sales and Service Clouds. First, the company is launching Salesforce Touch, which is powered by HTML5, and brings Salesforce to any mobile device, allowing reps to collaborate on sales deals on the go.

Salesforce.com CEO Marc Benioff said on stage today at Disrupt San Francisco 2012 that Yammer should not have sold to Microsoft and that he passed on buying them due to the conflicts with Chatter — its own activity stream product. “You can do so much more when you are independent,” Benioff said.

Tibco has a new enterprise social graph that includes a partnership with Box and a Klout-style service for the enterprise. What a contrast to Salesforce.com and its new Chatterbox. Instead of building its own file storage technology, Tibco has moved to partner with Box and offer integrations through an API.

Chatter will become the primary interface for Salesforce.com, CEO Marc Benioff said today at the kickoff of a national tour for the company’s new “customer,” focus. Benioff, speaking in Boston, provided his usual context for discussing Salesforce. He talked about the rise of mobile; how people are connecting and the rise of Twitter and Facebook.

Salesforce has made some pretty hefty bets on social monitoring, engagement, content and advertising with the acquisitions of Radian6 and Buddy Media. As you may remember, the CRM giant shelled out $326 million for social media monitoring company Radian6, and most recently, social media marketing giant Buddy Media for $689 million.