rsync not logging/rsync advice

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http://ubuntuforums.org – i need rsync to sync my local svn folder, based on my dev site, to my debian dev server from my local kubuntu machine. I need it to do 3 things. 1. Log the transferred files to a local log file. 2. Exclude the. svn folder for security reasons. 3. Transfer new and changed files. Here is what I have and I believe it accomplishes 2 and 3 fine, but not #1. The log file is where it should be and named what it should be but for some reason I get a log file on the server in the "local" folder in the example below, and the local log just turns up empty but so does the one on the sever. (Hardware)