Quixey Adds Sponsored Results To Its App Search Engine, Its First Step To Revenue Generation

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http://techcrunch.com – Quixey, the semantic app search engine backed by $24.2 million from the likes of Eric Schmidt’s Innovation Endeavors, is taking its first step to making money: from today, it will start to add sponsored results alongside those generated organically through its free search algorithm. Tomer Kagan, Quixey’s co-founder and CEO, tells TechCrunch that sponsored app ads, which launches today in beta, is stagee-one in a longer term plan to introduce more advertising tiers and other monetization options through its platform. “This is our first foray into advertising,” he told T (IT news)