Ooyala Adds Twitter Integration, Signs ESPN As First Client To Embed Videos In Tweets

view full story

http://techcrunch.com – Video distribution platform Ooyala wants to make videos available wherever users may be. That means enabling its customers to distribute their content onto all sorts of mobile phones and tablets and connected TVs and crap like that. But it also means distributing video directly into platforms like Twitter. Since Twitter released its Cards API, enabling publishers to add additional media — like photos, and, uh, video, among other things — Ooyala has been working to integrate it with the company’s video platform. The idea is to let publishers quickly and easily add embedded vid (IT news)