Streaming video distribution and monetization platform Ooyala is being acquired Australian telco Telstra, which will invest $270 million to reach a 98 percent ownership stake in the company. This is up from the 23 percent it owned through a previous investment round.
Video distribution platform Ooyala wants to make videos available wherever users may be. That means enabling its customers to distribute their content onto all sorts of mobile phones and tablets and connected TVs and crap like that.
Video distribution startup Ooyala raised another $43 million today, in a round of funding led by Australian telecom service provider Telstra. The funding brings the total amount raised to more than $120 million, and buys the company some time before it might have to go public. Ooyala customers include ESPN, Fox Sports, Pac-12 Network, and, uh, Telstra.
Written by: Stuart Corner | Published in: TechnologyVideo technology company Ooyala - which will support Telstra's online video services and of which Telstra is a shareholder - has released a number of new products designed to help its customers better monetise their video content.
Ooyala, the video company that was acquired by Telstra earlier this year, has now made an acquisition of its own. It has bought Videoplaza, a UK-based video advertising startup. Terms of the deal were not disclosed but we are trying to find out. It’s potentially a very valuable deal when you consider the reach of Videoplaza.
Mike Arrington first wrote about Magnify.net when it launched back in 2007, because, back then, it was taking a different approach to video than the rest. Rather than becoming a hub for the aggregation of user-generated video, Magnify gave digital publishers the opportunity to offer their own video channels populated by video from the video aggregators, user-generated or not.