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Old Kindle Gets A New Name (And A New Price): The $69 Kindle With Better Page Turns, More Fonts

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http://techcrunch.com – At Amazon’s press conference today in Santa Monica, the company is unveiling new devices, but to help sales along through the range, it’s also dropping the price of at least one of the old ones. The older, $79 Kindle is getting discounted by $10 and picking up a new name and a few other extras in honor of the occasion. It is now called “The $69 Kindle.” This makes it the cheapest device yet in the Kindle range of e-readers and tablets. Shipping from September 14, it will feature improved page turns and more fonts. The announcement was made as CEO Jeff Bezos introduced a (IT news)

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Submitted by linuxgeek on 09/06/2012

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Amazon is a company that just cannot stop leaking information about its new products. Before the live coverage of Amazon’s press conference on TechCrunch at 10:30 in Santa Monica, it is now a good time to write down what we know about Amazon’s lineup. New Kindle devices are highly expected and the major focus of the conference should be on hardware.

How low will Amazon’s tablets go? We’re now hearing that a $99 Kindle Fire 7″ tablet is in production, and will be shipping this year.

Amazon’s first attempt at an Android-based e-reader turned out to be a wild success, so it makes sense for the company to give it another try. Today, the online retailer sent out invitations for a press event on September 6th in Santa Monica, California.

Jeff Bezos, Amazon’s founder and CEO, took the stage at the company’s re: Invent developer conference for a wide-ranging discussion with the company’s CTO Werner Vogels about Amazon’s web service and retail business, as well as his view about entrepreneurship and his personal projects, such as the 10,000 year clock and the Blue Origin space program. Bezos On AWS Amazon Web

Take that, Rakuten! Amazon continues to extend its reach into new markets and increase its focus in Asia: today it announced pre-orders for its first Japanese-language Kindle, the Paperwhite, and, in another first, it has now extended its Kindle Store into Japan, opening with 50,000 titles in the library.

This is hardly a surprise, but DealNews is reporting that Amazon’s Kindle Fire will experience a price drop to $169 after the new Kindle Fire 2 launches later this year. Amazon has a history of keeping older kindles around, at lower price points, when newer ones are released.

Amazon announced today that it was cutting the price on both versions of its largest Kindle device, the Kindle Fire HD 8.9. The WiFi only version of the tablet was priced at $299 in the U.S. and will see its price drop to $269. The price cut for the 4G enabled version is more dramatic, going from $499 down to $399. According to Amazon, they sell their Kindle devices at cost.

Amazon today unveiled its new Whispercast for Kindle service, which provides businesses and other organizations like schools a way to easily deploy Kindle content to members, students and employees across not only Amazon hardware, but also Kindle apps for iOS and Android devices. Right now, it allows administrators to buy Kindle books and documents and spread them around.

With all the shiny new devices announced yesterday, it may have been easy to overlook some of the other announcements Amazon made on a very busy Thursday.