My facebook blocking ACL has stopped working

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http://serverfault.com – This probably very simple. This was setup before I arrived, and has been working to block facebook. I recently eliminated some static port forwarding on this 2691 (as in, I don't think anything else has changed), and now facebook is once again accessible. Why is this list not doing what it seems like it should be doing (and was doing)? Would an extended outbound ACL be more appropriate (I think that would have been my thought if I had been tasked with creating this in the first place)? Something different? I've included below what I believe are the relevant parts of the config. interf (HowTos)