Microsoft: Yeah, The Surface RT's Name Confused Consumers

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http://techcrunch.com – In its new generation of tablet hybrid hardware, Microsoft renamed its lower-end, ARM-based Surface device, calling it the Surface 2. It kept its prior Surface Pro branding in place. Why ditch the original Surface RT name? As you expected, consumers didn’t get what it meant. Speaking recently with ARN, an Australian publication, Jack Cowett – a Microsoft employee who works on Surface marketing – stated that there was “some confusion in the market last year on the difference between Surface RT and Surface Pro.” That’s correct. To combat that issue, the Surfac (IT news)