Lights, Camera, Action! Using Video in the Channel, Part 1

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http://www.thevarguy.com – Thinking about incorporating video into your channel marketing strategy? Know that filming great video takes a lot of work and a healthy dose of expertise. But there is a step-by-step process that can help you create truly compelling and professional-looking video as part of your channel marketing strategy. In a nutshell, major components of creating video include:  Scripting  The set  Filming  Editing  Marketing/promoting In this blog we’ll talk about the first two components: scripting and the set. The final three steps will be addressed in part two. Scripting You don’t necess (IT news)