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Israeli Startup Maverick Wants To Be “WordPress Of Digital Marketing” To Help SMBs Compete With Major Brands

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http://techcrunch.com – The early Dot Com promise was that the web puts small and large businesses on a level playing field. But as the platform has matured, that promise has turned out to be somewhat hollow, not least in the area of online marketing. Small businesses, let alone ‘mom and pup’ shops, often don’t have the online marketing know-how, budget or time to compete with the big brands. One business’ pain-point, however, is another’s opportunity. Enter Maverick from AppForma, a Tel Aviv, Israel-based startup that wants to become the “WordPress for digital marketing”. Th (IT news)