Inside Patch's Leaked Revenue Numbers And Its Hunt For Profitability

view story

http://techcrunch.com – Patch, AOL’s hyperlocal news project, is undergoing steep layoffs as it aims for profitability by the end of the year. Leaked memos detail Patch’s revenue both in its lower reaches, and what its sales bosses expect it to accumulate daily. This grants us a window into Patch’s health, and why the project is cutting as deeply as it is. The core result of analyzing its financial health is that if we presume the upper end of rumored cuts to staff, fair cost per employee estimates, and reasonable top line sums based on what has leaked from AOL, Patch has a shot at reaching the blac (IT news)