IBM (NYSE: IBM) is putting more money on the table for midmarket partners, quietly reworking portions of its System x channel program by upping financial incentives as much as 50 percent, opening an umbrella deal registration portal and simplifying pathways to rewards.
This is the second time this summer that IBM has tweaked midmarket channel incentives, previously lowering the eligibility bar for
Microsoft (NASDAQ: MSFT) has extended its 2012 Solutions Incentive Program (SIP) for partners by roughly six months. Current incentives were set to expire June 30, 2012. But the current SIP program has been extended to run through Dec. 31, 2012. Microsoft continues to inspire partners to promote management and virtualization solutions, application platforms, Windows and Lync.
IBM (NYSE: IBM) is working a new PartnerWorld Business Partner dashboard that will enable channel partners to view their sales totals, marketing fund claims and earned certifications in one place on the PartnerWorld website.
It’s been more than a year since Toronto-based Extreme Startups raised funding and launched its Accelerator program.
The VAR Guy had the chance to sit down with Mark Hennessy, general manager, IBM Global Business Partners and Midmarket, to discuss IBM’s focus on the channel, business data analytics and the merging of software and hardware specializations. The VAR Guy sees IBM as bullish on all things, but is the channel equally psyched?
IBM (NYSE: IBM) has quietly kicked off a new, head-to-toe marketing model that provides channel partners worldwide (irrespective of PartnerWorld level) free access to complete, integrated campaigns to stir up new business in eight different segments. Here are the details.
Most VARs typically don’t suffer from a lack of marketing options no matter what the vendor.
For the remainder of this year, IBM will compensate its client and brand teams equally regardless of whether the channel is involved in sales that include Power Systems and/or Storage Systems to midmarket companies, according to an IBM executive.
In a letter to midmarket channel partners, Bill Donohue, IBM North America vice president, Business Partner & Midmarket Sales, wrote, “IBM is making
Like clockwork, since 2003 Cisco Systems (NSDQ: CSCO) has reworked its Value Incentive Program (VIP) every six months, updating its rebate and rewards blueprint to reflect newly eligible products, market focus and tweak on processes and structure.
In late July, on VIP’s 10th anniversary, Cisco took the wraps off of VIP 20, and, while Ricardo Moreno, Cisco worldwide channels senior director of stra
EMC (NYSE: EMC) recently unpacked a new purpose-built backup and recovery appliance aimed at midmarket customers to be sold only by its Velocity program channel partners.
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