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How to STOP spiders/bots etc from indexing certain pages

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http://www.daniweb.com – Hi everyone! I'm not sure if this is the best forum to post this in because I'm asking for the opposite of SEO... My client's web site has about 100 pages. He is an agent who books condo/hotel reservations. He is permitted to have the hotel name (e.g. Joe's Hotel) and the description of the rooms on his site, however he is NOT permitted to have his page come up in search results if someone searches for the words "Joe's Hotel". Each hotel is on a separate page and those pages are the only places where the hotel names are mentioned. I have all the hotels in one directory and thought about using a robot.txt file to disallow the search engines from anything in that directory, however I've read that it doesn't always work. I need a solution that is guaranteed to work. If I were to insert this code: <meta name="robots" content="noindex, nofollow, noarchive"/> on each of the hotel pages, will this make the pages invisible from the search engines? He has his other pages SEO'd, but not the individual hotel pages. Thanks in advance! JustFiona (General)