How to create a user with limited RAM usage?

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http://unix.stackexchange.com – So I have 4 GB RAM + 4GB swap. I want to create a user with limited ram and swap: 3 GB RAM and 1 GB swap. Is such thing possible? Is it possible to start applications with limited RAM and swap avaliable to them without creating a separate user (and not installing any special apps - having just a default Debian/CentOS server configuration, and not using sudo)? (HowTos)