http://techcrunch.com – Last night’s Super Bowl was a nail-biter, but most of today’s conversation will likely center around the ads, not the Raven’s last-second safety or Jacoby Jones’ 108-yard kick return. But which ads were the best? Using second-by-second audience measurement data from over 30,000 anonymous households using TiVo, TiVo’s Research and Analytics arm narrowed down the top ten most engaging ads of the big game. This is measured by how many users were watching at “play” speed, as well as whether or not there was a bump in viewership during the ads, relative to (IT news)