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Glogou Launches New Tools To Help Businesses Build Their Online Presence (And Ad Campaigns) In China

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http://techcrunch.com – Glogou is a startup offering to help businesses tap into the massive Chinese market, and with the launch of new, self-service tools, it may be able to reach a broader swath of customers. Language is one of the obvious challenges facing American businesses trying to sell products or services in China. The ad management system for Baidu, the country’s largest search engine, is available only in Chinese, according to Glogou. So the startup recently launched an interface allowing businesses to manage Baidu ad campaigns in English. The interface itself isn’t the only language barrier, o (IT news)