Facebook Changes Name Of Subscribe Feature To “Follow” So People Understand It’s Just Like Twitter

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http://techcrunch.com – Facebook Subscribe lets you get feed updates from people who don’t have to Subscribe back. It’s essentially Twitter within Facebook. So to reduce confusion and hopefully boost traction, it’s adopting Twitter’s terminology and renaming Subscribe as “Follow”. There’s no functionality change, but it should make the feature more instantly understandable, and get more people to allow followers and follow others. Facebook tells me that starting today it will sub out the name Subscribe for Follow on user profiles that have enabled the feature and the embeddab (IT news)