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EBay Battles Back With Mobile, Local, Personalization, And A More Streamlined PayPal

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http://techcrunch.com – It’s not easy for a $63 billion company to make a successful pivot, but if eBay manages to pull it off, it will be one for the history books. The e-commerce giant has been shifting focus from being primarily a marketplace to a mobile commerce giant with a dash of personalization. And there are serious signs of life. eBay did a staggering $5 billion in mobile commerce last year and expects to see $10 billion in transactions on mobile devices this year. Then there’s eBay owned PayPal, which has a 100 million-plus active user base, but has not been known as being the most innovative p (IT news)