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David Karp: Ten Out Of Ten Of The Biggest Hollywood Studios Now Advertise On Tumblr

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http://techcrunch.com – Today, at TechCrunch Disrupt NY, Tumblr founder David Karp and Sequoia partner (and Tumblr investor) Roelof Botha took the stage to talk to TechCrunch founder Mike Arrington about how the blogging platform’s plans to take over the world. After a conversation about the merits of building a startup in New York City versus Silicon Valley, the talk turned to how Tumblr plans to monetize their platform. What’s going to differentiate Tumblr’s advertising over the big honchos of online advertising? Karp says that, unlike the bigs, Tumblr is going after the “top of the funnel, (IT news)