Cannot deploy reports on localhost/reports

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http://serverfault.com – I am using Microsoft SQL Server 2008 R2, Sql Server Reporting Services(SSRS) on an xp virtual machine.. I have created a report and am trying to deploy it... but getting this error... The specified report server URL http://localhost/Reports could not be found. Verify the syntax of the URL and that the report server exists. I went to see my "services".... SQL Server (SQLEXPRESS) is "started", but SQL Server (MSSQLSERVER) is not. When I try to start it, it says windows could not start the sql server on local computer error code 10048 I tried to go in cmd and tried C:\Program Files\Mi (HowTos)