Campaign-in-a-Box: All-in-One Marketing for Channel Partners

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http://www.thevarguy.com – One of the great balancing acts manufacturers must perform is finding the time and money to help their solution provider partners effectively market their solutions. It can be a challenge to find the manpower and funds to find the right resources. We’ve discovered one of the most cost-effective and time-efficient solutions is to create campaigns-in-a-box. These all-in-one resources can be leveraged by both partners that don’t have a marketing team and those that have their own resources. How to Create a Successful Campaign-in-a-Box When I was in channel marketing for vendors we had mor (IT news)