Avaya: It’s All About the Midmarket

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http://www.thevarguy.com – When it seems as though every other vendor is trying to move either upstream or downstream, Avaya is pushing its channel partners to focus on the middle. At its annual Americas Executive Partner Forum Nov. 14-16 in Cancun, Mexico, the unified communications and collaboration vendor is pushing a midmarket agenda to its partners, emphasizing an opportunity the company is seeing major growth in but one that Avaya executives believe could be larger for its partners. “Six months ago we didn’t have a solid midmarket enablement strategy. We do now,” said Tom Mitchell, senior vice president and (IT news)