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Apple “Genius” Ads, Though Panned, May Have Special Target

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http://gamblis.com – Apple “Genius” Ads, Though Panned, May Have Particular Target By Ian Sherr. When Apple released its “Genius” advertisements throughout the Olympics late last month, some Mac fans had been not impressed. But one particular firm that tracks brand perceptions thinks Apple had excellent reasons for the campaign. In contrast to Apple&#39s standard advertisements these days, [...] (HowTos)