App Store Optimization Heats Up: Appnique Debuts New Service To Help Developers Get Their Apps Found

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http://techcrunch.com – Seattle-based Appnique, a new startup from mobile industry veteran Jai Jaisimha, is focused on helping app developers achieve higher rankings and make their mobile applications more discoverable in both the iOS and Android app stores. It’s the latest company to target the ASO (App Store Optimization) space specifically, a new breed of optimization which looks at things like app keywords, titles and descriptions in order to make an app appear higher in app searches than its competitors, which in turn helps an app climb the charts in a given app store. ASO is the new SEO, as you alrea (IT news)