After Ditching The Groupon Model, Zozi Lands $10M To Build Out Its Marketplace For Celebrity-Guided Adventures

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http://techcrunch.com – Zozi launched in 2010 to become the go-to destination for those looking for an (affordable) excuse to take break from the daily grind by offering daily deals on a wide range of local adventures — everything from cocktail classes in Atlanta to kayaking in San Francisco Bay. However, after fighting it out in the crowded daily deals space for two years, Zozi shifted its focus to offering high-end, exclusive adventures and get-aways. Instead of offering deep discounts and being the middle man for activities and multi-day tours, the platform began offering once-in-a-lifetime experiences that (IT news)