10 Startups That Turn Complexity Into Simplicity

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http://techcrunch.com – Here’s the thing about simplicity. It’s all relative. A developer’s idea of simplicity is different from a finance chief or a customer service agent. I run across a variety of startups in my daily work at TechCrunch. But few have that innate sense of elegance or the capability to abstract complexity to such an extent that anything else seems antiquated in comparison. Here are 10 that turn traditional complex processes into simple ways to get work done. This is by no means a comprehensive list nor are these services necessarily market leaders. Instead it’s a snapshot of (IT news)